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2008 Franchising WorldŽ Editorial Calendar …

Tags: bonus distribution, calendar 2008, convention business, convention preview, directory program, editorial calendar, editorial space, education networking, exhibitor directory, franchise community, franchise expo, global expansion, important event, international franchise, material issue, miami beach, overseas markets, space material, special advertising, world editorial,
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Language: english
Created: Fri Dec 14 12:02:49 2007
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2008 Franchising WorldŽ Editorial Calendar                                                                                                        2008 IFA MEDIA KIT
                                                                                                           Special Supplement           Editorial Space        Material
Issue          Cover Story                                             Bonus Distribution                  or Advertising Section       Deadline Deadline      Deadline

January     2008 IFA Convention Preview                              Franchise Expo South                  Franchise Expo South         Nov 16       Nov 23    Nov 30
            Your preview of the exhibitors, sessions, breakouts      Miami Beach Jan 11-13                 Miami Beach Jan 11-13
            and other happenings of the 48th Annual Convention!


February    IFA's 2008 Convention Issue                              48th Annual IFA Convention            -Business Solutions         Dec 14        Dec 21    Jan 2
            Building the Future Together - Business Solution         Orlando, FL February 9-12             Roundtables
            Roundtables. Education, networking, and exhibits                                               Convention Supplement
            highlight the world's most important event for the                                             Exhibitor Directory/Program
            franchise community.
March       International Franchising                                International Franchising             International Franchise       Jan 11      Jan 18    Jan 25
            Global Expansion Continues! Challenges, solutions in     Shows in India, Dubai, France,        Expo Preview of IFA
            overseas markets.                                        Panama, Brazil & China                Members Exhibiting
                                                                     throughout 2008                       - Special Advertising Section

April       Multi-Unit Franchising Models                            - National Restaurant Assoc.          - IFA's Membership Direc-    Feb 15       Feb 29    Mar 3
            Using multi-unit best practices can expand and           Show, Chicago May 17-20               tory of Opportunities in
            strengthen your brand.                                   - Special Mailing to IFA Exclu-       QSR's and Full-Service
                                                                     sive Lists                            Restaurants Section

May         Legal Frameworks for Franchising                         IFA's 41st Annual Legal               IFA "Business Card" Ad                              Mar 21
            IFA's 41st Annual Legal Symposium will provide the lat- Symposium                              Directory of IFA Attorney    Mar 14                 Mar 28
            est issues and regulatory matters affecting franchising. Washington DC May 11-13               Members

June        Seventh Annual Minorities in Franchising                 Black Enterprise Conference; National IFA "Business Card" Ad       Apr 11       Apr 18    May 9
            Case studies and approaches to successfully building     Urban League Convention; Association Directory of Members
            your franchise system's expansion with minorities.       of Black MBA's; Nat'l Society of His-
                                                                     panic MBA's; U.S. Hispanic Chamber
                                                                     of Commerce Annual Meeting , etc.

July        Marketing & Lead Generation                                                                    IFA "Business Card" Ad       May 16       May 23    May 30
            Building successful lead generation, SEO, ROI and                                              Directory of Members with
            CPL programs in today's exploding franchise lead-                                              Portals Serving the Fran-
            portal market."                                                                                chise Community
August      Technology Driving Growth & Profitability                                                       IFA "Business Card" Ad    Jun 13         Jun 20    Jun 27
            IFA's Supplier Forum members are at the forefront of                                           Directory of Members with
            developing the leading-edge technical solutions to in-                                         Special Technology Serving
            creased operating efficiencies and profitability!                                              the Franchise Community

September   The Best in Franchise Relations                          - Special Mailing to IFA Franchisee   -WCFE Exhibitor Preview                   Jul 25    Aug 1
            Profitable and producing franchisees are your best       Membership                            -2008 Annual Franchisee Jul 18
            source for success - and expansion!                      - 9th Annual Franchise Appreciation   of the Year Awards Special
                                                                     Day Washington DC, Sept.15-16         Tribute Section
October     The 12th Annual IFA Supplier Source Book                 The best practices and serv-          - Special Mailing to IFA     Aug 15       Aug 22    Aug 29
            The 2009 official membership directory of the IFA's      ices for franchisors and their        Franchisors
            Supplier Forum                                           franchisees.                          - Special Mailing to IFA
            Banking & Insurance Services in Franchising                                                    Franchisees

November    Franchise System Conventions                             WCFE Expo - Los Angeles               IFA Member Exhibiting        Sept 19      Sept 26   Oct 3
            First Annual Planning Guide                              November 7-9                          Companies Special
            Tips from the best meeting planners in the business:                                           Advertising Section
            venues & special events planning.
December    Franchising Financing                                                                           IFA "Business Card" Ad      Oct 10       Oct 24    Oct 31
            Franchising's leading experts guide you to sources                                             Directory of Members in
            and approaches to expansion capital.                                                           Financial Services