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The media and technology specialists' guide to electronic tools and resources for K-12




                                                                                                                                                                      EDITORIAL
        Rate CARD
         MultiMedia & Internet@Schools 2008 Rate Card #15
                                          SIZE                                  DIMENSIONS                 1x                  3x                   6x
                          Full-Page Spread                                151/2 "w       x   10 "d      $4,890              $4,470              $4,270




                                                                                                                                                                      AUDIENCE & CIRCULATION
                          Full Page                                              7"      x   10 "        2,445               2,235               2,135
                          2/3-Page Horizontal                                    7"      x   61/8 "      2,050               1,875               1,785
                          2/3-Page Vertical                                    41/2 "    x   91/4 "      2,050               1,875               1,785
                          1/2-Page Spread                                     151/2 "    x   41/2 "      3,550               3,260               3,090
                          1/2-Page Horizontal                                    7"      x   41/2 "      1,775               1,630               1,545
                          1/2-Page Vertical                                    41/2 "    x   7"          1,775               1,630               1,545
                          1/3-Page Square                                      41/2 "    x   41/2 "      1,610               1,475               1,425
                          1/3-Page Vertical                                    21/8 "    x   91/4 "      1,610               1,475               1,425
                          1/6-Page Vertical                                    21/8 "    x   41/2 "      1,360               1,215               1,175

                         Bleeds
                         Bleeds are available for Full Page, Full-Page Spread, and Half-Page Spread sizes only
                         (15% extra charge for bleeds)
                                                                          FULL PAGE                    FULL-PAGE SPREAD                  HALF-PAGE SPREAD
                         Bleed size                                83/4 "w x 113/8 "d                   17 "w x 113/8 "d                  17 "w x 55/8 "d
                         Trim Size                                   81/4 " x 107/8 "                   161/2 " x 107/8 "                 161/2 " x 51/2 "




                                                                                                                                                                      RATES & SPECS
                         Live Copy                                   71/2 " x 101/4 "                     16 " x 103/8 "                    16 " x 51/8 "

        Additional for Covers                                                                         Cancellations:
        2nd cover $495 · 3rd cover $445 · 4th cover $545                                              In writing 30 business days prior to material deadlines
                                                                                                      Cover and premium positions are noncancelable.
        Special Positions
        A 20% premium will be charged for a specified page or                                         Contact Information:
        position on the page.                                                                         David Panara
                                                                                                      Advertising Sales Manager
        Color Ads            (per page)
                                                                                                      Information Today, Inc.
         $895 per color for standard & matched PMS colors                                             143 Old Marlton Pike, Medford, NJ 08055
         $1,195 for 4-color process                                                                   (609) 654-6266 ext. 146
        Specifications                                                                                (609) 714-2159 fax




                                                                                                                                                                       ONLINE
        Trim size is 81/4"w x 107/8"d. Editorial pages are 3 columns                                  dpanara@infotoday.com
        wide. The magazine is printed by web offset, perfect bound.
                                                                                                      CLOSING DATES:
        Advertising Regulations                                                                                               SPACE RESERVATIONS   AD MATERIALS DUE

         A 15% commission is paid to recognized agencies on                                           January/February              11/27/07             12/11/07
            space, color, bleed, and position charges.                                                March/April                    1/23/08               2/6/08
         Advertisers using 3- or 6-time rates will be billed for                                      May/June                       3/25/08               4/8/08
            short-rate adjustments if contracted space is not used
                                                                                                      July/August                    5/27/08              6/10/08
                                                                                                                                                                      OTHER OPPORTUNITIES


            within 1 year of first insertion.
                                                                                                      September/October              7/24/08               8/7/08
         All advertising is subject to the publisher's approval, and
            every advertisement is published with the understanding                                   November/December              9/23/08              10/7/08
            that the agency and advertiser indemnify and hold
            harmless the publisher from any loss, claims, or suits
            arising out of publication of their advertisement.
         Unless advertiser requests return of materials, they will
            not be returned, and later retrieval cannot be guaranteed.




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