CA World 2008 IT Management Symposium Overview of IT Management…

  CA World 2008
  IT Management Symposium

Overview of IT Management Symposium

CA World is the largest global gathering of CA customers, business partners, executives and IT
leaders, carefully structured to help leading organizations leverage their investment in CA and
partner solutions. Through content rich sessions, in-depth training, hands-on labs, and unparalleled
networking opportunities, CA World focuses on the solutions, trends and innovations that will allow
you to more effectively govern and manage your IT environments, reduce costs, optimize service
levels, strengthen security and align IT investments with business needs.

One of the programs offered at CA World 2008 is the IT Management Symposium (ITMS). This
program is designed for vice presidents, directors and managers responsible for the daily
operations of IT. Here you can discover how changes in IT management can directly impact
operations to improve efficiency and increase productivity. You can learn new ways to measure and
communicate the value IT can deliver to the organization.

ITMS Sessions

Tuesday, November 18, 2008: Discovering and Communicating the Value of IT

8:30 a.m.     CA Strategy in Action: Leveraging the Power of IT to Deliver Business
              Results: Learn how some of the world's most progressive IT organizations are
              leveraging the power of IT to drive competitive advantage and fuel business growth.
              Russ Artzt, Co-Founder of CA, will host this engaging panel discussion in which
              senior IT executives will discuss their experiences managing IT complexity and
              supporting cutting-edge business initiatives. They'll also share their strategies
              relative to some of today's most pressing IT issues, including virtualization,
              compliance and Green IT.

9:45 a.m.     Get With the Program: How an Effective Governance Program Can Make all
              the Difference: Now more than ever it is critical for IT and the business to stay
              aligned on the top priorities of the organization. Once the priorities are agreed upon,
              it is far easier to ensure the right projects are done for the right reasons, and in a
              cost-effective manner. This session will look at why governance programs are
              necessary, how to involve the business in the decision making and prioritization
              process, and what tools can help manage IT project demand, budget and delivery.

11:00 a.m.    Managing Up: The Realities of Dealing with Daily Issues of IT and Managing
              the Demands of the Business: A panel discussion that includes IT management
              and C-suite executives addressing topical issues, showing both sides of the
              conversation in an effort to help attendees understand how to appeal better to their
              business partners.

1:45 p.m.     Leveraging Metrics to Optimize Your Business: IT needs to communicate to the
              business in a language that the business understands. Finding this common language
              and knowing what to communicate will be addressed in this discussion. Discover how
              to go beyond performance-based metrics to measure the true-value your IT
              department delivers to your organization.


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  CA World 2008
  IT Management Symposium


2:45 p.m.       Marketing and Communicating the Value of IT; How an IT Annual Report
                Can Help: Following the discussion on developing the right IT metrics, this session
                will focus on how you can package your information into a document that is easily
                understood by your business partners. Panelists will discuss how they have utilized
                an IT annual report to communicate effectively with their business partners and give
                suggestions on how you can create an annual report from scratch.

Wednesday, November 19, 2008: The Future of IT; Are You Ready?

8:30 a.m.       Can You Really Embrace Complexity? With IT challenges ever increasing and
                business demands intensifying, learn how you can embrace the complexity to your
                advantage.

9:45 a.m.       Green IT Trends and Effects  A Panel Discussion: Hear from your colleagues
                how they are addressing green computing and sustainability, corporate citizenship
                and responsibility, new regulations and the role of IT management in addressing
                these issues.

11:00 a.m.      Three Major Strategic Forces That Will Change IT Forever: We have all seen
                how new technologies lead to new business demands and result in new challenges on
                the IT organization. Communication tools are a recent example beginning with the
                beeper, then the cell phone and now the handheld wireless devices such as the
                BlackBerry®. This session will review some of the new technologies on the horizon
                and the impact they will have on the IT organization.

1:45 p.m.       Getting The Most Value Out of Your Software Investments: Getting a good
                return on your software investment and ongoing carrying costs goes beyond
                software excellence. Your journey to ROI is accelerated when you can
                leverage programs and services in many different directions that help your
                organization develop, sustain and maintain value. Using CA as an example, this
                presentation discusses the future of the Customer Success in the IT industry, and
                how software vendors can provide valuable programs to ensure business success.


CA World 2008 Web Site

For detailed information on the 800+ conference sessions at CA World, please use the Session
Directory. To optimize your time and experience at CA World, use the Agenda Builder to create
your personal agenda. You can find the Session Directory and Agenda Builder as well as other
information at caworld.com.




Copyright © 2008 CA. All rights reserved. All trademarks, trade names, service marks and logos referenced herein
belong to their respective companies. Program details are subject to change.


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