Information about http://web.dailycamera.com/pdf/2008advertisingrates.pdf

DailyCamera.com …

Tags: advertising rates, broomfield, camera connection, camera section, column inch, column inches, consumers, daily camera, dailycamera, dollar volume, robust program, volume contracts,
Pages: 8
Language: english
Created: Thu Dec 13 12:23:16 2007
Display cached document
Page 1
image
Page 2
image
Page 3
image
Page 4
image
Page 5
image
Page 6
image
Page 7
image
Page 8
image
      DailyCamera.com

                                                                              R a t e s

Advertising rates effective November 2007.

Dollar-Volume Contracts
All dollars invested ­ with the Camera, Enterprise, Camera Connection and online products ­ count toward your dollar-
volume commitment. Rates are per column inch. Unless otherwise noted, all published rates include online advertising
at DailyCamera.com, BroomfieldEnterprise.com and BuffZone.com. Your ad will appear exactly as it does in print, in a
robust program that offers consumers the opportunity to browse your ads online, visit your Web site (you must include
your Web site address in your print ad) and set up sales alerts. Ads will be posted online during the run of the print
schedule plus seven additional days.


Rates, including four color ­                       For ads that are less than 78 column inches.
Color's greatest strength is its power to attract the reader's attention ... it boosts in-depth reading more than 60%
compared to black-and-white ads.

Rates are per inch.
                                 Daily                                       Sunday Camera
Dollar           Daily       Camera       Friday Mag/     Sunday Camera/          Section A/       Broomfield       Online
Volume         Camera      Section A         Enterprise          Enterprise       Enterprise        Enterprise    Discount
Open            $36.21        $39.33           $42.49                $46.57          $50.33            $18.34
$2,500           32.56          35.32            38.02                44.13            47.64            16.53
$5,000           32.15          34.87            37.62                43.60            47.07            16.05           5%
$7,500           31.74          34.42            37.22                43.09            46.49            15.60
$10,000          31.34          33.98            36.83                42.57            45.93            15.16           10%
$12,500          30.95          33.54            36.44                42.07            45.38            14.73
$15,000          30.56          33.11            36.06                41.57            44.83            14.32
$20,000          30.18          32.69            35.68                41.09            44.29            13.87           15%
$25,000          29.80          32.28            35.31                40.60            43.77            13.43
$30,000          29.43          31.87            34.95                40.13            43.24            13.02
$45,000          28.81          31.20            34.35                39.35            42.39            12.52           20%
$60,000          28.22          30.54            33.76                38.59            41.55            12.04
$75,000          27.64          29.90            33.20                37.85            40.74            11.59           25%
$100,000         27.07          29.28            32.64                37.13            39.95            11.16           30%
$150,000         26.31          28.44            32.10                36.43            39.17            10.67           35%
For additional spending levels, ask your advertising consultant, or call 303.473.1400.



                                                    Look no further.
                                                     Whether you need market saturation or targeted reach ­ by
                                                     demographics, psychographics and/or geography ­ the Camera Family
                                                     has you covered. We deliver second-to-none print, online and direct-
                                                     delivered products along with unsurpassed customer service. Take
                                                     advantage of our free research, graphic design and consultation
                                                     services. There is no better way to reach your target audience.

                                                                                          Guaranteed.
Local Knowledge. Total Coverage.
Call your advertising consultant today at 303.473.1400.
Rates, including four color ­                     For ads that are 78 column inches or more.
Add the following color rates to ads that are 78 inches or larger.
                                                                  One Color                                   Full Color
Daily & Sunday Camera                                                 $195                                         $390


Rates are per column inch.
                                 Daily                                        Sunday Camera
Dollar          Daily          Camera    Friday Mag/     Sunday Camera/            Section A/   Broomfield        Online
Volume        Camera         Section A     Enterprise         Enterprise           Enterprise    Enterprise     Discount
Open          $31.21           $34.33         $36.49             $40.57               $44.33       $15.34
$2,500         27.56             30.32          32.02             38.13                 41.64        13.53
$5,000         27.15             29.87          31.62             37.60                 41.07        13.05           5%
$7,500         26.74             29.42          31.22             37.09                 40.49        12.60
$10,000        26.34             28.98          30.83             36.57                 39.93        12.16          10%
$12,500        25.95             28.54          30.44             36.07                 39.38        11.73
$15,000        25.56             28.11          30.06             35.57                 38.83        11.32
$20,000        25.18             27.69          29.68             35.09                 38.29        10.87          15%
$25,000        24.80             27.28          29.31             34.60                 37.77        10.43
$30,000        24.43             26.87          28.95             34.13                 37.24        10.02
$45,000        23.81             26.20          28.35             33.35                 36.39         9.52          20%
$60,000        23.22             25.54          27.76             32.59                 35.55         9.04
$75,000        22.64             24.90          27.20             31.85                 34.74         8.59          25%
$100,000       22.07             24.28          26.64             31.13                 33.95         8.16          30%
$150,000       21.31             23.44          26.10             30.43                 33.17         7.67          35%
       DailyCamera.com

                                                                                                         R a t e s

Camera Frequency Rates, including four color
Rates based on consecutive weekly runs, minimum of four inches per week.

Rates are per column inch.
                                                                    Friday Mag/                           Sunday Camera/
                                         Camera                        Enterprise                                   Enterprise
Open . . . . . . . . . . . . . . . . . . .$36.21   . . . . . . . . . . . . .$42.49    . . . . . . . . . . . . . . . . . .$46.57
13 weeks, 15% . . . . . . . . . . .31.53           . . . . . . . . . . . . . .34.83   . . . . . . . . . . . . . . . . . . .40.48
26 weeks, 25% . . . . . . . . . . .28.41           . . . . . . . . . . . . . .31.43   . . . . . . . . . . . . . . . . . . .36.43
52 weeks, 35% . . . . . . . . . . . .25.29         . . . . . . . . . . . . . .28.04   . . . . . . . . . . . . . . . . . . .32.37


Camera Repeat Discounts ­ Multiply your impressions and save up to 50 percent!
Repeat discounts are available on any size ad within six days of the original publish date (not including Sundays). Discounts apply to open
rate and dollar-volume contracts.

Repeat Advertising                                     Discount
2nd placement . . . . . . . . . . . . . . . . . .     20 percent
3rd placement . . . . . . . . . . . . . . . . . .     30 percent
4th placement . . . . . . . . . . . . . . . . . . .   40 percent
5th and 6th placements . . . . . . . . . . .          50 percent


30-Day Rate
Reach your target market every day with the superior value of the 30-day rate. Run your message every day for 30 days
and watch your top-of-mind awareness soar. Ads cancelled before the expiration date of the contract will revert to the
applicable open or dollar-volume rate. No art/copy changes allowed during the 30-day flight. Does not include
advertising in the Broomfield Enterprise.

30-day rate per column inch . . . . . . . . . . . . $630


Enterprise Frequency Rates, including four color
Reach six-of-10 Broomfield adults every week with the Enterprise. Direct-mailed on Wednesday and Friday, and home
delivered on Sunday to Broomfield County households, this free community newspaper covers Broomfield news better
than any other publication in the market. It's Broomfield's No. 1 source for local, business and real estate news.

Rates are per column inch, and based on consecutive runs, minimum of four inches per week.
Note: Sunday Camera and Friday Mag advertising rates include a pick-up into the Sunday and/or Friday Enterprise
and do not count towards your frequency commitment.

                               1X            2X             3X
Open . . . . . . . . . . . .$18.34
13 weeks . . . . . . . . .$16.80 . . . .$14.50 . . . .$12.20
26 weeks . . . . . . . . . .16.04 . . . . .13.35 . . . . .11.28
52 weeks . . . . . . . . . .15.27 . . . . .12.32 . . . . .10.45


Local Knowledge. Total Coverage.
Call your advertising consultant today at 303.473.1400.
Enterprise Repeat Discounts ­ Multiply your impressions and save up to 30 percent!
Repeat discounts are available on any size ad within one week of original publish date. Discounts apply to open rate and dollar-volume contracts.

Repeat Advertising                                 Discount
2nd placement . . . . . . . . . . . . . . . . . . 20 percent
3rd placement . . . . . . . . . . . . . . . . . . 30 percent




Special Rates, including four color
Non-profit Organization Rates
The discounted rate applies to qualified, 501(c)3 non-profit organizations. Ads may not have any commercial signature and
must be a direct appeal for funds or other donations. Repeat discounts are not applicable. Copy is subject to Publisher
approval.
Camera . . . . . . . . . . . . . . . . . $25.63 per column inch
Sunday Camera/Enterprise . . . 35.30 per column inch
Friday Mag/Enterprise . . . . . . .31.23 per column inch
Enterprise . . . . . . . . . . . . . . . .13.14 per column inch
Retail Online Discount . . . . . . . . . . . . . . . . . . . .35%


Religious Organization Rates
Featuring topics ranging from religious traditions to new age spirituality to weekly services throughout Boulder County,
your Camera Balance section publishes every Saturday.

Camera . . . . . . . . . . . . . . . . . $22.00   per   column   inch
Sunday Camera/Enterprise . . . 30.25              per   column   inch
Friday Mag/Enterprise . . . . . . .27.50          per   column   inch
Enterprise . . . . . . . . . . . . . . . .12.94   per   column   inch
            DailyCamera.com

                                                                                                       Pre-Print Rates

Pre-printed Insert Rates
Print rates are listed as cost-per-thousand.
  Tab                                                                                     Annual Frequency
 Pages                               1-5               6-11            12-23        24-35      36-47       48-71                  72-119              120+
     2                               $33                $30              $30          $30         $30        $30                     $30               $30
     4                                54                 51               49           47          46         45                      41                41
     8                                55                 52               50           48          47         46                      42                41
   12                                 56                 53               51           49          48         47                      43                41
   16                                 57                 54               52           50          49         48                      44                44
   20                                 58                 55               53           51          50         49                      45                44
   24                                 59                 56               54           52          51         50                      46                44
   28                                 60                 57               55           53          52         51                      47                46
   32                                 61                 58               56           54          53         52                      48                46
   36                                 62                 59               57           55          54         53                      49                46
   40                                 63                 60               58           56          55         54                      50                47
   44                                 64                 61               59           57          56         55                      51                47
   48                                 65                 62               60           58          57         56                      52                47
   52                                 66                 63               61           59          58         57                      53                48
   56                                 68                 64               62           60          59         58                      54                49
   60                                 69                 65               63           61          60         59                      55                50
For inserts larger than 60 tab pages, add $1 per thousand for each four-page increment.
Zoned pre-prints are subject to a $5 per thousand zoning charge.


Place your insert online at DailyCamera.com, BroomfieldEnterprise.com and BuffZone.com.com for only $25 a page.

For pricing information and Publisher requirements regarding                            Pre-print Zones
single sheet, sample bags or other specialty products, please                             Zone 1    80301    . . . . . . . . . . . . . . .Northeast Boulder
contact your advertising consultant.                                                      Zone 2    80302    . . . . . . . . . . . . . . .Central Boulder
                                                                                                    80302,   80303, 80305 . . .Boulder mountains
1. Pre-print discounts are based on the number of insertions per contract year.                     80025    . . . . . . . . . . . . . . .Eldorado Springs
2. Pre-prints may be zoned to reach specific zip codes. Minimum quantity of                         80403    . . . . . . . . . . . . . . .Golden
   pre-prints ordered is one full zone.                                                             80455    . . . . . . . . . . . . . . .Jamestown
3. Printed sections must be delivered prepaid to docks on non-returnable skids.                     80466    . . . . . . . . . . . . . . .Nederland
4. Insert sizes - Tab size: maximum size is 12.5"x 12". Broadsheet size: folded                     80474    . . . . . . . . . . . . . . .Rollinsville
   to no larger than 12.5"x 12". Minimum size requirement is 7" x 5". Inserts                       80481    . . . . . . . . . . . . . . .Ward
   other than these sizes are subject to a surcharge.                                               80510    . . . . . . . . . . . . . . .Allenspark
5. Minimum weight for single sheet is 60 lb. text stock. Maximum weight is                Zone 3    80303    . . . . . . . . . . . . . . .South Boulder
   .007 per thousand.                                                                     Zone 4    80304    . . . . . . . . . . . . . . .Northwest Boulder
6. Late-arriving preprints may be surcharged.                                             Zone 5    80305    . . . . . . . . . . . . . . .Table Mesa
7. Preprint investments count toward dollar-volume contracts.                                       80310    . . . . . . . . . . . . . . .Campus
                                                                                          Zone 6    80020,   80021, 80023 . . .Broomfield
Shipping Instructions                                                                     Zone 7    80026    . . . . . . . . . . . . . . .Lafayette
If you insert into multiple products, you will deliver your inserts to each print                   80516    . . . . . . . . . . . . . . .Erie
facility. For example, if you have a piece that inserts into the Camera and               Zone 8    80501,   80504 . . . . . . . . .Central Longmont, Weld County
Enterprise, you will deliver the inserts to two different facilities.                     Zone 9    80503    . . . . . . . . . . . . . . .West Longmont
                                                                                                    80540    . . . . . . . . . . . . . . .Lyons
Camera inserts:                  5990 N. Washington St., Denver, 80216,                             80544    . . . . . . . . . . . . . . .Niwot
                                 Attn: Camera/DNA                                         Zone 10   80027    . . . . . . . . . . . . . . .Louisville, Superior
Enterprise inserts:              570 W. 53rd Place, Denver, 80216
                                 Attn: Enterprise/DNA
Camera Connection inserts:       1048 Pearl St., Boulder, 80302,
                                 Attn: Camera/Enterprise
                                                                                        Commercial Printing Rates
Delivery times are 9 a.m. to 4 p.m., Monday through Friday. Inserts are                 Ask your advertising consultant or call 303.473.1280
scheduled 14 calendar days in advance and due to the print facility 10 calendar
days prior to insertion. Your sales consultant will provide the quantities by           for commercial printing rates and specifications.
product/facility.

Local Knowledge. Total Coverage.
Call your advertising consultant today at 303.473.1400.
        DailyCamera.com

                                                                                  Specifications

Measurements                                                       To ensure your advertising investment with the Camera
Broadsheet Pages                                                   Family has the best possible results, we offer our advertisers
11.08" wide by 19.5" deep, six columns per page.                   a Web site that is designed exclusively for submitting ad
Advertiing is available in one-half inch increments.               materials.

  Column                 Inches                                    E-mail notification, printable reports and Select-a-Rep are
     1                     1.74                                    just a few of the outstanding features of our site. It's easy to
     2                     3.61                                    use and more efficient than regular e-mail for sending your
     3                     5.48
                                                                   new ads and making changes to existing ones!
     4                     7.34
     5                     9.21
                                                                   Benefits include:
     6                    11.08
                                                                   · Easy to use.
                                                                   · Standardized submission method.
Tab Pages
Business Plus, FIT, Friday Magazine and the (Broomfield)           · Reliable ad tracking.
Enterprise: 9.21" wide by 11" deep, five columns per page.         · Error reduction.
Column widths same as above.
                                                                   For more information about taking advantage of this
Depth Requirements                                                 convenient service, contact your advertising
Broadsheet ads over 16.5" deep will be billed the full depth of    consultant.
19.5". Tab ads over 8.5" will be billed the full depth of 11".

Submitting Electronic Files
   We accept the following formats:

 · Quark XPress: Include all art and fonts in a stuffed or
   zipped file. Knockout all fonts and TIFF files.
 · Adobe Photoshop: CMYK, grayscale, line art or bitmap
   only. CMYK and grayscale art must be saved as 200dpi
   JPEG files (Level 9 or higher) or 200dpi TIFF files. Line art
   must be saved as 600dpi TIFF files. Art with clipping paths
   must be saved as Photoshop EPS files with a flatness of 3-
   10.
 · Adobe Illustrator: CMYK or grayscale only. Must be
   saved Illustrator Version 7, EPS level 1. Convert all text
   to outlines.
 · PDF files: Embed all fonts, CMYK or grayscale.




Local Knowledge. Total Coverage.
Call your advertising consultant today at 303.473.1400.
       DailyCamera.com

                                                                          Deadlines


                                                Scheduling/Camera-Ready
                                                Art Deadline                  Materials Deadline
 Product by Publication Date                    No Proof Guaranteed           Proof Guaranteed
 Sunday
 Camera                                         Thursday, 4:30 p.m.           Wednesday, 4:30 p.m.
   Life&Arts (includes Books, Travel)           Wednesday, 4:30 p.m.          Tuesday, 4:30 p.m.
 (Broomfield) Enterprise                        Thursday, 4:30 p.m.           Wednesday, 4:30 p.m.

 Monday
 Camera                                         Thursday, 4:30 p.m.           Wednesday, 4:30 p.m.
  Business Plus                                 Wednesday, 4:30 p.m.          Tuesday, 4:30 p.m.
 Colorado Daily                                 Thursday, 4:30 p.m.           Wednesday, 4:30 p.m.

 Tuesday
 Camera                                         Friday, 4:30 p.m.             Thursday, 4:30 p.m.
   FIT (Health/Fitness/Nutrition)               Friday, 4:30 p.m.             Thursday, 4:30 p.m.
 Colorado Daily                                 Friday, 4:30 p.m.             Thursday, 4:30 p.m.

 Wednesday
 Camera                                         Monday, 4:30 p.m.             Friday, 4:30 p.m.
   Taste (Food/Home/Garden)                     Friday, 4:30 p.m.             Thursday, 4:30 p.m.
 Colorado Daily                                 Monday, 4:30 p.m.             Friday, 4:30 p.m.
 (Broomfield) Enterprise                        Friday, 4:30 p.m.             Thursday, 4:30 p.m.

 Thursday
 Camera                                         Tuesday, 4:30 p.m.            Monday, 4:30 p.m.
  Get Out! Section                              Tuesday, 4:30 p.m.            Monday, 4:30 p.m.
 Colorado Daily                                 Tuesday, 4:30 p.m.            Monday, 4:30 p.m.

 Friday
 Camera                                         Wednesday, 4:30 p.m.          Tuesday, 4:30 p.m.
   Friday Magazine                              Tuesday, 4:30 p.m.            Monday, 4:30 p.m.
   At Home                                      Tuesday, 3 p.m.               Monday, 4:30 p.m.
 Colorado Daily                                 Wednesday, 4:30 p.m.          Tuesday, 4:30 p.m.
 (Broomfield) Enterprise                        Tuesday, 4:30 p.m.            Monday, 4:30 p.m.

 Saturday
 Camera                                         Thursday, 4:30 p.m.           Wednesday, 4:30 p.m.
   Balance (Faith/Personal Well-being/Family)   Wednesday, 4:30 p.m.          Tuesday, 4:30 p.m.


 Holiday deadlines vary.




Local Knowledge. Total Coverage.
Call your advertising consultant today at 303.473.1400.
       DailyCamera.com

                                                                                                                    R e g u l a t i o n s

Contract & Copy Regulations
Placement of advertising in the Camera or any other product of Prairie Mountain Publishing, LLP (hereafter, Publisher) shall be subject
to the following conditions:

1. In the event that credit has been extended to Advertiser, payment for all advertising is due, in full, on the fifteenth (15th) of the month following the month of publication.
2. Any tax levied against advertising is to be added to advertising rates.
3. Should an error occur, Advertiser should notify Publisher immediately. Publisher can promptly furnish Advertiser a letter stating the nature of the error and give correct
    copy. If the company accepts responsibility for that part of the advertisement that contains errors, re-publication or adjustment will be made for that amount of space
    in the next available issue. Publisher will be responsible for errors only in the first insertion of multiple run advertisements. Every effort will be made to prevent the
    omission of an advertisement or portion of an advertisement; but should an omission occur, Publisher assumes no liability or financial responsibility for the omission.
4. Advertiser will indemnify and hold harmless Publisher for any claims, damages, or liability resulting from publication of any advertising copy submitted by
    Advertiser, including legal costs and reasonable attorney fees. Without limiting the generality of the foregoing, Advertiser represents and warrants that any copy
    submitted is truthful and in compliance with all applicable laws and regulations.
5. Brokered advertising is not accepted, i.e., contracts with Publisher are not transferable between accounts.
6. Advertiser hereby agrees to indemnify Publisher for all expenses it may incur to enforce collection of any amount due under this agreement and Advertiser agrees
    to pay reasonable attorney's fees and court costs incurred in such publication.
7. No change in copy will be allowed in combination advertisements, except for key numbers in coupon ads and date references.
8. If, because of flood, fire, riots, strikes, shortages of material, orders of government, failure of transportation, acts of God or other causes beyond either party's
    control, and as a result thereof, either party thereto is prevented from performing hereunder, then during such period when such party is prevented from
    performing, due to the cause or causes set forth above, such party shall be excused from performing hereunder.
9. Advertiser hereby assigns to Publisher all rights of ownership to all advertisements which are published, including the elements thereof.
10. Publisher reserves the right to revise rates, terms and specifications contained in current rate card(s). No oral modifications of these conditions will be recognized,
    and any alterations must be in writing.
11. Submitting an advertising order for publication with dates and sizes is understood as an acceptance of our advertising rates and policies. Should the rates on the
    order not match our established advertising rates, said order will be rated correctly to current pricing and billed accordingly. Advertiser will be advised of the
    mistake on the order and the correct charge for advertising. Incorrect rates submitted by Advertiser will not be accepted.
12. All dollars spent with Publisher count toward Advertiser's dollar-volume commitment. Failure to meet the dollar-volume commitment level will result in a short rate to
    the level that was fulfilled. If, during the contract period, spending exceeds the next dollar volume level, Advertiser will be rebated the difference of the rates.
    Advertising placed subsequent to the expiration of this contract will be charged at Publisher's open rates. Any exceptions will be explained in full to Advertiser.
13. Advertising set to simulate news content must be labeled "Paid Advertisement" in at least 12-point type at the top of the ad. All copy within such ads must be set in a
    sans serif typeface. Publisher will enforce regulations prior to publication, which may result in an advertisement not running as scheduled.
14. Publisher accepts political advertising as long as the published ad follows our guidelines. A political ad is defined as one endorsing an issue to be voted on or an
    individual who will need to be voted upon to enter office. All political ads will communicate "paid for by..." followed by the name and address of the payer. If running
    an "anti" ad, the following will be added: "This advertisement is not authorized, directly or indirectly, by a candidate, and no candidate is responsible for any activities of
    the person making the expenditure for this advertisement." We reserve the right to inform candidates of ads they have not authorized to be run on their behalf. Ads
    containing names of people endorsing the candidate need to be accompanied by a release stating that the individual or committee placing the ad verifies the use of the
    names and vouches for their authenticity. Any newsroom quotes used in paid ads will be reviewed prior to publication and quotes must be used in their entirety. News
    pictures that have been published by Publisher cannot be used in ads. Normal deadlines apply. Errors made due to changes made after deadline will not be awarded
    credit, ads supplied on disk past the proof deadline will not be adjusted for technical difficulty. All ads must be prepaid, and political advertising cannot apply to an
    existing retail or classified contract. For a complete copy of our Political Advertising Policies, Rates and Guidelines, please contact your advertising consultant.

Added-Value Services                                                                           Commission & Payment Terms
Co-op. Ask your advertising consultant for more information                                    1. All local rates are non-commissionable.
about how co-op funding can extend your advertising investment.                                2. No cash discounts.
                                                                                               3. Mastercard, Visa, American Express and Discover
Market Research. We have conducted independent
                                                                                                  accepted.
market research studies for the past 15 years. This research
                                                                                               4. Payment terms are net 15.
provides information about demographics and adult
purchasing and lifestyle behavior. Please contact your
advertising consultant or our research manager Joan Beckett
                                                                                               Policy
                                                                                               1. Publisher reserves the right to revise or reject any
at 303.473.1422 for a free custom presentation.
                                                                                                  advertisement for any reason.
Creative Services. Our experienced in-house graphic                                            2. Alcoholic beverage advertising accepted.
design team can assist you in the creation of your advertising                                 3. Special position for advertising is not guaranteed.
campaign, including layout and design, logo design, product                                    4. Daily advertising rates will increase 15 percent during the
illustration and photography. This is a free service.                                             following holiday periods:
Proof Delivery. Proofs will be e-mailed to advertisers, ask your                                  2008
                                                                                                   President's Day ­ Tuesday, Feb. 12 through Monday, Feb. 18
sales consultant for more information.                                                             Easter ­ Monday, March 17 through Sunday, March 23
Commercial Printing. Ask your advertising consultant                                               Memorial Day ­ Tuesday, May 20 through Monday, May 26
                                                                                                   Fourth of July ­ Saturday, June 28 through Friday, July 4
or call 303.473.1280 for commercial printing rates and
                                                                                                   Labor Day ­ Tuesday, Aug. 26 through Monday, Sept. 1
specifications.                                                                                    Thanksgiving ­ Sunday, Nov. 16 through Saturday, Nov. 22
                                                                                                   Christmas ­ Friday, Dec. 19 through Thursday, Dec. 25
                                                                                                   New Year's ­ Friday, Dec. 26 through Thursday, Jan. 1