Information about http://adcentre.fairfax.com.au/online/pdf/Domain_Ratecard_May_2008.pdf
fairfaxdigital.com.au/adcentre …
Tags: advertiser, brand name, caps, chars, home page text, imps, page text link, photo, real estate, rectangle, skyscraper, web optimisation, x 90,Pages: 1
Language: english
Created: Fri May 23 16:05:25 2008
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fairfaxdigital.com.au/adcentre
ONLINE REAL ESTATE SITES
domain.com.au
STANDARD DISPLAY UNITS DIMENSIONS CPM ($)
1
Leaderboards 728x90 35
Skyscraper 160x600 30
Medium Rectangle 300x250 40
Search Results tail ad 520x70 (25K) static, saved for web optimisation 25
Search Results in-search ad 520x70 (25K) static, saved for web optimisation 25
Photo Pop Up Leaderboard 728 x 90 40
SPONSORSHIPS DIMENSIONS Cost ($) Comments
Max 50 chars incl. spaces. Must not exceed one line
No CAPS permitted. Leading text can be displayed in bold Approx 700,000 ad
Home Page Text Link and should reflect advertiser brand name. $4,500 per wk imps per week
Logo: 140x30 pixels, GIF, Saved for Web Optimis, 7650
bytes, Saved on Transparent Background. Advertorial
Heading: 20 chars with spaces, bold, heading linked to
open in a new browser window, No full stopping, No
Wrapping, Sentence Case. Advertorial Body Text: 85
chars with spaces, Not Bolded, Sentence Case, One
hyperlink in body text to open in new window, No more Approx 19.4 million ad
Buy Large Advertorial than two words hyperlinked $17,000 imps per month
Logo: 40x20 pixels, GIF, Saved for Web Optimis, 220
bytes, All Block Colours to have rounded edges, Saved
on Transparent Background. Text: 20 chars with
spaces, URL linked to open in new browser window, No Approx 20.8 million ad
Buy Mini links full stop, Sentence Case. $9,000 imps per month
Logo: 140x30 pixels, GIF, Saved for Web Optimis, 7650
bytes, Saved on Transparent Background. Advertorial
Heading: 20 chars with spaces, bold, heading linked to
open in a new browser window, No full stopping, No
Wrapping, Sentence Case. Advertorial Body Text: 85
chars with spaces, Not Bolded, Sentence Case, One
hyperlink in body text to open in new window, No more Approx 7.5 million ad
Rent/Share Large Advertorial than two words hyperlinked $10,000 imps per month
Logo size: 40x20 Text: 20 chars, incl spaces, all chars Approx 2.8 million ad
Rent/Share Mini links linked $3,000 imps per month
Ad size: 156x124 Logo Size 130x20 Text: 50 chars, incl Approx 260,000 imps
My Domain spaces, 12-15 chars linked $4,000 per month
Logo: 140x30 pixels, GIF, Saved for Web Optimis, 7650
bytes, Saved on Transparent Background. Advertorial
Heading: 20 chars with spaces, bold, heading linked to
open in a new browser window, No full stopping, No
Wrapping, Sentence Case. Advertorial Body Text: 85
chars with spaces, Not Bolded, Sentence Case, One
hyperlink in body text to open in new window, No more
Advanced Search State Page Large Advertorial than two words hyperlinked $4,000 PER STATE
Logo size: 40x20 Text: 20 chars, incl spaces, all chars targeted on a state
Property Details Sponsored Link By State linked $3,500 level
Approx 140,000
deliveries and 30,000
Property Domain' email Newsletter skyscraper 160 x 600 and banner 468 x 60 $1,500 opens per wk
Approx 55,000
6
domain.com.au popunder daily buyout - regular 300x250 $5,000 per day Ubs/day
Approx 55,000
6
domain.com.au popunder daily buyout - large 720x300 $6,000 per day Ubs/day
NEW DEVELOPMENTS DIMENSIONS Cost ($)
National Premium Clip (position 1 & 2) refer to new developmens specs guide $3,000
National Partner Clip (rotating position) refer to new developmens specs guide $2,000
State Premium Clip (position 1 & 2) refer to new developmens specs guide $2,000
State Partner Clip (rotating position) refer to new developmens specs guide $1,000
Listings Package per development unlimited listings per development $600 per month
Priority Placement Elite Package maximum 10 listings per month $500 per month
Daily Send Outs -
Estimated Deliveries
Weekly (Weekly)(Note:
Home Alert email - Targeted to State DIMENSIONS Sponsor Open Rate N/A)
Buy 160 x 600 & 520x70
NSW $5,100 341,880
VIC $3,500 142,450
QLD $2,330 45,584
WA $1,040 11,396
SA $900 17,094
TAS $500 5,698
ACT $500 2,849
NT $500 2,849
Rent & Share
466,050 (incl approx
NSW 160 x 600 & 520x70 $2,050 4,050 Holiday Alerts)
51,872 (incl approx
VIC $1,130 1,822 Holiday Alerts)
16,286 (incl approx
QLD $820 270 Holiday Alerts)
WA $500 4,004
SA $500 6,006
TAS $300 2,002
ACT $300 1,001
NT $300 1,001
domainbusiness.com.au
STANDARD DISPLAY UNITS DIMENSIONS CPM ($)
1
Leaderboards 728x90 20
Skyscraper 160x600 15
Medium Rectangle 300x250 20
Search Results tail ad 520x80 (20K) static 15
Search Results in-search ad 520 x 70 (20K) static 15
SPONSORSHIPS DIMENSIONS
Ad size: 156x124 Logo Size 130x20 Text: 50 chars, incl Cost ($)
Home Page/Advertisement Page Quadrants spaces, 12-15 chars linked $1,500
Logo size: 40x20 Text: 20 chars, incl spaces, all chars
Home Page/Search Results Mini links linked $1,000
Franchise Opportunities refer to clip ad specs guide $350
commercialrealestate.com.au
STANDARD DISPLAY UNITS DIMENSIONS CPM ($)
Button 120 x 60 (12K) 15
Banner 468 x 60 (20K) 30
Skyscraper 160 x 600 (25K) 30
Search Results tail ad 468 x 60 (20K) static 10
Search Results in-search ad 468 x 60 (20K) static 10
Photo Pop Up Banner 468 x 60 (20K) 30
SPONSORSHIPS DIMENSIONS Cost ($) Comments
Ad size: 156x124 Logo Size 120x20 Text: 50 chars, incl Home Page, Search
Quadrant Package spaces, 12-15 chars linked $5,000 Results, Listings Page
Logo size: 15x15 Text: 15 chars, incl spaces, all chars Home Page, Search
Mini Links Package linked $3,000 Results, Listings Page
Domain_Ratecard_May_2008.xls