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MASERGY Relies on Juniper Networks …

Tags: application performance, bandwidth traffic, centric service, customer profile, delivery features, enterprise customers, global network, global provider, ip mpls, juniper networks, masergy, nalls, network performance, performance characteristics, performance experience, performance metrics, quality network, scalable network infrastructure, time application, traffic priority,
Pages: 4
Language: english
Created: Tue Jun 15 09:37:17 2004
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                     MASERGY Relies on Juniper Networks
                     to Build Competitive Advantage With
"Juniper Networks    Enterprise Customers
 enables us to                                                                    Page 1      Customer Profile
                     Customer:
 deliver the most      MASERGY
                       www.masergy.com
 advanced              MASERGY is a global provider of customer-controlled network services delivering
                       real-time application performance across its converged global network. The

 IP/MPLS network       company serves medium to large enterprises across the U.S. and multi-national
                       companies around the globe with its IP/MPLS network and customer-centric service.

 services today,     Challenge:
                       Create a network that redefines the customer's network performance experience
 making us the         to provide MASERGY with a clear advantage in a highly competitive industry.


 leader in working   Objectives:
                       · Build a pure IP/MPLS network that delivers all the end-to-end security, reliability
                         and quality that enterprise customers demand
 toward the            · Enable MASERGY and its customers to easily control the network and manage
                         bandwidth, traffic priority and other performance characteristics on demand
 Infranet."            · Design a scalable network infrastructure that minimizes costs while delivering
                         powerful performance metrics
                       · Provide advanced IP services with rich delivery features over a secure, reliable
 Barry D. Nalls
 CEO                     and high quality network infrastructure--that is, a foundation Infranet
 MASERGY
                     Solution:
                       MASERGY uses a total of 32 combination core/edge Juniper Networks M20
                       routing platforms in its 16 points of presence (PoPs) worldwide.

                     Benefits:
                       · Juniper Networks infrastructure enables MASERGY to guarantee the highest
                         levels of service to its customers with end-to-end application-level QoS (quality
                         of service) over a network with five-nines reliability
                       · JUNOS software, which integrates new standards-based capabilities, enables
                         MASERGY to accelerate service delivery to its customers leading to triple-digit
                         growth year over year
                       · Juniper Networks routing platforms let MASERGY offer advanced IP services
                         while maintaining superior network performance



                     Born in the midst of a network                 Result: MASERGY is building a
                     industry downturn, MASERGY                    growing list of blue-chip enterprise
                     created a legacy-free network                 customers, with month-over-month
                     designed to deliver--without                  growth of five percent or greater.
                     compromise--all the quality,                  The company has become an
                     economy and flexibility available in          industry leader in the drive to build
                     a pure IP/MPLS network.                       and realize the vision of the
                                                                   Infranet--a network that marries the
                     With Juniper Networks                         ubiquitous connectivity of the
                     infrastructure, MASERGY delivers              Internet with the assured
                     end-to-end application-level                  performance and security of a
                     guaranteed QoS backed by tough                private network.
                     SLAs and enables its enterprise
                     customers to dynamically manage
                     and customize the performance of
                     their service.
 Page 2

                             About MASERGY
                             Based in Dallas, Texas, MASERGY                         The key would be to build a network that
                             specializes in providing business                       combined the power of new technologies
"It was a no-                customers with a highly attractive
                             combination: the control of an in-house
                                                                                     with the freedom of customer-centric
                                                                                     processes. The experts at MASERGY
brainer to choose            network plus the inherent cost savings
                             of outsourcing.
                                                                                     decided to use the company's clean slate
                                                                                     to design a compelling new model for
                                                                                     delivering advanced IP services.
Juniper. We had              MASERGY gives its business customers
                             unparalleled application visibility and                 This new network would be the key to
experience with              control by enabling them to directly                    achieving MASERGY's vision: to deliver
                             manage bandwidth, traffic priorities and                the strongest customer experience in the
all of the major             other service parameters to meet their                  industry, continue to seek ways to bring
                             changing needs. Its intelligent network                 value to customers and help enable their
vendors, and it              infrastructure enables MASERGY to                       business success. The network would
                             provide its customers with highly reliable,             have to be robust and reliable, yet easy to
was a short                  advanced service offerings, while                       manage. It would have to offer more than
                             reducing their technology risks, costs and              legacy network services, providing
discussion to                complexities. Because it built its state-of-            enhanced reliability and true cost
                             the-art network from the ground up,                     savings. And the new network would
trust Juniper to             MASERGY is free from the limitations of                 have to give MASERGY's enterprise
                             yesterday's technology.                                 customers an unprecedented ability to
help us build our            At both the core and edge of the network
                                                                                     directly manage their services.

business."                   are Juniper Networks routing platforms.
                             The benefits for MASERGY and its
                                                                                     Procurement: "A No-Brainer"
                                                                                     For the network experts who built the
                             customers are clear: they enjoy a lower                 MASERGY network, the decision to invest
Jim Brunetti
Director of IP Engineering   total cost of operations, while using                   in Juniper Networks routing platforms was
MASERGY                      advanced IP services.                                   straightforward, according to Jim Brunetti,
                                                                                     MASERGY's director of IP engineering.
                             The Challenge: Make Way for a
                             New Networking Company                                  "It was a no-brainer," says Brunetti. "The
                             Entering the global networking business                 people who built this network came from
                             in the year 2000, at the start of an                    carrier backgrounds. We had experience
                             economic downturn and a time of                         with all of the major vendors, and it was
                             tremendous turmoil for networking                       a short discussion to trust Juniper to help
                             companies, MASERGY faced a battle                       us build our business. We have not
                             against giants.                                         regretted the decision at all."

                             The global networking industry was in                   "Juniper gives us reliability, performance
                             disarray. Major networking players were                 and features, and all three of these things
                             grappling with severe financial problems--              allow us to keep our customers," Brunetti
                             even bankruptcy. The only way for a new                 continues. "Reliability is key. If a
                             company to survive in this struggle was to              customer is going to converge their
                             deliver value for customers that the giants             network, that network has to be reliable,
                             could not match.                                        because it's affecting multiple services. At


                                                             Infranet Evolutionary Stages



                                            Many IP Networks Today   MASERGY

                             IP Infrastructure           Foundation Infranet       An Infranet                  The Global Infranet
                             Packet-based                Adds quality of service   Supports all services or     Extends quality across
                                                         Adds protection for       traffic types as if native   multiple networks
                             Stable & predictable                                  Adds trust levels and
                                                         network integrity                                      Business processes for
                                                                                   user validation              settlement
                                                                                                      Page 3     Customer Profile

MASERGY, we have multiple layers of           The Bottom Line: Delivering High
redundancy built into the network, and        Value for Customers Means
our reliability is also supported by the      Growth for MASERGY                             MASERGY customer GMAC
stability of Juniper's code base, and the     MASERGY's Juniper-based network is
hardware being up and operational."           delivering the reliability, performance and    Commercial Mortgage receives eight
                                              advanced IP-based services demanded by         times the amount of bandwidth for
Since it began operation in November          MASERGY's enterprise customers. In the
2001, the MASERGY network has
                                                                                             what they were paying for Frame
                                              process, Juniper is saving MASERGY and
delivered remarkably steady                   its customers time and money.                  Relay. They're also saving $160,000
performance. "We've consistently                                                             a year on voice communication and
delivered 99.999 percent uptime for our       Cost Savings with Convergence
customers," adds Brunetti. "And with          "Our typical customer is somebody who          about $100,000 on video.
Juniper, we've never had a core outage.       has T-1 lines that they use to connect
We have not lost a hub."                      their remote locations to do voice and toll
                                              bypass, ISDN for videoconferencing,
A Solution Built on a Juniper                 Frame Relay for their internal corporate
Networks Foundation                           network, and an Internet connection,
MASERGY has two combination core/edge         typically at their headquarters, " says Eric
Juniper Networks routers in each PoP, with    Barrett, director of product management        "We won't offer
16 PoPs for a total of 32 M20 routing         for MASERGY. "Our experience is that
platforms deployed worldwide.                 you can take all of those disparate            an SLA that we
                                              networks, put them over a single
The Juniper infrastructure enables the        infrastructure, guarantee the quality of       can't stand
following services/applications:              service and have your critical applications
· MPLS-based Layer 3 service with
   multiple priority levels
                                              actually work better. Plus you get huge        behind. The
                                              cost savings in just being able to
· Layer 3 fully-meshed VPN service with
   multicast
                                              consolidate your services."                    reliability that we
· MPLS-based Layer 2 point-to-point VPN
   service (simulated Frame Relay)
                                              Value is another key to MASERGY's
                                              success. "In general, we find that
                                                                                             have with Juniper
· TV-quality real-time video
· Toll quality voice over IP
                                              customers save on average about 30
                                              percent from what they're paying for their
                                                                                             Networks gives us
· New Intelligent Transport Service that
   delivers multiple services (Layer 2,
                                              existing Frame Relay solution by moving
                                              to our network," says Barrett. "If they
                                                                                             the confidence to
   Layer 3, public, private) over a single    move their voice and video over as well,
   interface.                                 the savings start going up to 40, 50, 60
                                                                                             offer and stand
                                              percent, depending on how much they're
"The entire core of our network is based      using these real-time applications."           behind our SLAs."
on Juniper," says Brunetti. "All of our
                                                                                             Eric Barrett
MPLS routers are Juniper, and most of         Self-Service Control and Management            Director of Product Management
our premises equipment--our provider          Means High Productivity and Greater            MASERGY
edge boxes that we use to interface with      Customer Satisfaction
customers--are Juniper."                      MASERGY's Service Control Center, an
                                              easy to use Web-based management tool,
The Juniper Networks solution for             is a competitive advantage that not only
MASERGY includes key features of a            saves customers time and money, but
foundation Infranet. The IP/MPLS              gives those customers a level of
infrastructure enables important              simplicity and control that they have
capabilities such as end-to-end control of    never had before. "The customer can go
class of service and quality of service and   in and dynamically provision services,"
network level protection from denial of       says Tony Hurtado, vice president for
service (DoS) attacks.                        marketing. "They can change their
                                              bandwidth, add voice or video services,
                                              change their application priority or
                                              remotely provision any or all of their
  Page 4

edge routers. All of these services are available through a web-                                         applications. Juniper's QoS capabilities ensure that applications
based portal, so they're not calling in and asking us to make                                            affected by network delay and jitter, such as voice and video,
changes, they're actually going in and physically changing our                                           receive the priority packet processing required.
network through the secure, web-based portal."
                                                                                                         In addition, each MASERGY service is backed by specific
Since the Juniper infrastructure is streamlined and easy to                                              SLAs that clearly explain the level of performance MASERGY is
manage, a lean staff can serve hundreds of large, multi-                                                 committed to deliver. "Juniper gives us the ability to offer these
national customers. Provisioning services for its customers                                              high service levels and the guarantees that back them," says
takes minutes vs. days for MASERGY, with fewer people                                                    Barrett. "We won't offer an SLA that we can't stand behind.
needed to perform these tasks. "We have a lot of tools to                                                The reliability that we have with Juniper Networks gives us the
automate service delivery on our network," Brunetti explains.                                            confidence to offer and stand behind our SLAs. For us, delivering
"When you provision a new service on our network, the                                                    this level of end-to-end QoS is a competitive advantage."
provisioning guys basically hit two buttons, and an end-to-end,
Layer 2 or Layer 3 VPN is created in the network. We built our                                           With 99.999 percent reliability, advanced services, and
network with reliability and productivity in mind, and Juniper                                           dramatic cost savings to offer, it's no surprise that MASERGY
Networks is a major reason we are where we are today."                                                   boasts a customer retention rate of more than 90 percent.
                                                                                                         "This is pretty remarkable in an industry that averages
"The fact that JUNOS software can run on all types of chassis                                            retention rates of sixty to seventy-five percent" says Hurtado.
is very important to us," explains Brunetti. "I don't need
multiple skills sets in my operations to deal with hardware                                              Beyond the Internet: the Infranet Initiative
that uses multiple kinds of operating systems. With JUNOS, I                                             The Infranet Initiative is an effort to advance networks to the
can implement and administer our network quickly using a                                                 next stage -- networks that combine the reach and positive
lean staff."                                                                                             economics of the Internet with the assured performance and
                                                                                                         security of a private network.
In fact, the high productivity benefit for MASERGY has
allowed the company to avoid hundreds of thousand of dollars                                             In addition to its value as a business tool, MASERGY's
associated with larger operations needed for lengthy                                                     foundation Infranet establishes the company as a leader in
provisioning and administration processes. MASERGY                                                       moving beyond the Internet to a network with the security,
estimates that its investment in Juniper Networks technology                                             reliability and quality necessary for business-critical applications.
has already provided the service provider with an astounding
600% return on its total investment within the first four years.                                         By entering the marketplace during difficult economic times
"The durability, reliability and service features on our Juniper                                         and building its new network on a Juniper Networks
Networks equipment has allowed us to extend the life of these                                            foundation, MASERGY has created the best of outcomes for its
routers well beyond our initial plan" says Brunetti.                                                     customers. It is delivering flexible, economical and reliable
                                                                                                         advanced communication services that its enterprise
End-to-end QoS Creates Loyal Customers                                                                   customers can monitor and manage on their own. And it's
MASERGY services enable customers to precisely tailor their IP                                           building a record of customer loyalty that even the largest
network to suit every communication need, including the high-                                            competitor would envy.
priority requirements of high-value and mission-critical




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352064-001 June 2004