Online News Association …

                        Online News Association
                                                  P.O. Box 2022 Radio City Station, New York, NY 10101
                                                                                    www.journalists.org




                                                                                      June 11, 2008


EXECUTIVE DIRECTOR POSITION PROFILE

About ONA

ONA is a membership association composed of more than 1,200 online journalists actively involved
in gathering or producing news for digital delivery and is the only professional organization
completely dedicated to serving the interests of digital journalists.

Since the association's founding in 1999 its mission has been to represent its members and the
industry at large and uphold the highest standards of editorial integrity, independence and excellence
and to advocate for freedom of expression and access for online journalists.

The membership includes news writers, producers, designers, editors, photographers and others who
produce news for the Internet or other digital delivery systems, as well as academic members and
others interested in the development of online journalism

ONA holds an annual national conference that attracts leading digital news professionals and
features speakers from CEOs (Arthur Sulzberger, Jr. of the New York Times and Tom Curley of the
Associated Press) to bloggers (Wonkette, Andrew Sullivan and Jeff Jarvis) to journalists working in
the trenches of online news.

The organization also sponsors the prestigious Online Journalism Awards, honoring the best and the
brightest in digital news and offering models for excellence in the profession.

The association boasts a distinguished and active Board of Directors comprised of volunteer
professionals from many of the leading online journalism organizations in the country, such as The
Washington Post, National Public Radio, USA TODAY, MSNBC, the Canadian Broadcasting
Corporation, the Dallas Morning News, the Boston Globe and others.

ONA is a membership-driven association that also gathers revenues from the annual conference and
awards program, foundation grants and corporate sponsorships.
ONA Executive Director                                                                        2



Position Overview

The Executive Director shall work with the Board of Directors to define and execute a strategy for
the organization's continued growth and development.

Areas of principal focus shall include fundraising, website architecture and development,
organizational outreach, and program development and management.

The Executive Director shall assist the board in identifying new sources of funding from
corporate sponsors and foundations, initiate and oversee grant writing and work with the board
to maximize revenue from these sources.

The Executive Director will oversee and, as required, actively manage the day-to-day
operations of the organization, member relations, organizational outreach and the association's
major annual programs, including the annual conference and the annual awards program.

The successful candidate will report to the Board of Directors and will collaborate with the Board to
fulfill the objectives of the ONA, including membership growth and strategic development of the
organization for the future, developing necessary resources to achieve short- and long-term goals.


Duties and Responsibilities

Fundraising and grant development

       Manage existing funding relationships
       Identify new funding sources
       Produce grant proposals
       Provide oversight of grant projects

Website development

       Set strategy for continued development of ONA's web platform
       Work with technologists to develop site architecture
       Identify and implement third-party technology partnerships
       Oversee content on ONA website

Event coordination

       Oversee organization of annual conference and awards ceremony
       Identify future conference venues and negotiate contracts
       Manage vendor relationships
       Provide support to conference and awards committees as required
ONA Executive Director                                                                        3

Member services

       Oversee member development and retention
       Provide support to membership and events committees as required
       Serve as primary contact for ONA's members
       Responsible for all member communications

Program partnerships

   ·   Foster relationships with existing organizational partners (such as the American Society of
       Newspaper Editors) as well as cultivate new relationships

Award planning

       Manage awards promotion and submissions process
       Oversee recruitment of qualified judges
       Coordinate entry screening and judging

Annual Conference

       Work with outside vendors to identify potential conference sites
       Develop and oversee the conference budget
       Oversee hiring and supervision of outside registration and exhibition vendors
       Oversee production of the conference literature
       Assist conference committee as required

Position Requirements

The successful candidate will possess 10-plus years of managerial experience with demonstrated
leadership in digital media, organizational development , event planning, and fund raising. Some
tenure in both not-for-profit and for- profit arena is desirable.

The successful candidate should also have a track record in developing organizational partnerships
and exhibit exceptional verbal, written and interpersonal skills.

Additional Requirements

       Ability to work effectively with a Board of Directors
       Prior P& L responsibility or experience managing a budget
       Strong Internet experience
       Comfort with technology

   Background in journalism or online journalism is very helpful but not mandatory
ONA Executive Director                                                                          4

Personal Characteristics

       Leader of Presence
       Diplomatic
       Organized and meticulous
       Self-starter ­ able to produce effectively without infrastructure
       Independent and Creative
       Flexible, able to change horses midstream
       Problem solver
       Adept networker
       Sense of humor
       Ability to prioritize

Education

Successful candidate will hold an undergraduate degree; graduate degree preferred but not
mandatory.

Compensation

ONA intends to attract a superior executive director and is prepared to offer an attractive base salary
and bonus.

Location

To be determined; most likely Washington, D.C., New York or San Francisco.

To Apply

Send a resume and a thorough, one-page cover letter detailing full qualifications to
onajobs@journalists.org.

Only qualified applicants will be contacted.