Information about http://energycommerce.house.gov/cmte_mtgs/110-ti-hrg.050108.Goldberg-testimony.pdf

United States House of Representatives …

Tags: abc evening news, antiques roadshow, commerce subcommittee, creative production, deaf and hard of hearing, descriptive video service, educational children, french chef, julia child, markey, media access, multichannel television, pbs television series, production solutions, public broadcaster, representatives committee, stereo television, television sound, twenty first century communications, wgbh boston,
Pages: 9
Language: english
Created: Thu May 1 14:38:57 2008
Display cached document
Page 1
image
Page 2
image
Page 3
image
Page 4
image
Page 5
image
Page 6
image
Page 7
image
Page 8
image
Page 9
image
                    United States House of Representatives
                     Committee on Energy and Commerce
           Subcommittee on Telecommunications and the Internet


                          Testimony of Larry Goldberg
                    Director, Media Access, WGBH Boston


                          Washington, DC, May 1, 2008

The ``Twenty-first Century Communications and Video Accessibility Act of 2007''


Thank you Chairman Markey, and members of the Subcommittee, for the

opportunity to testify before you today.



My name is Larry Goldberg and I am the Director of Media Access at WGBH,

Boston's public broadcaster. WGBH is not only the home of such prominent PBS

television series as "NOVA", "Antiques Roadshow," "Frontline," and "American

Experience," and many educational children's programs such as "Arthur,"

"Between the Lions," and "Curious George." WGBH is also where captioning of

television for deaf and hard-of-hearing people began. More than 35 years ago,

our production of Julia Child's "The French Chef" was the first open-captioned TV

program, followed by a decade of the ground-breaking "Captioned ABC Evening

News" and other entertainment, news and children's programs we captioned for

PBS.



In 1980, WGBH along with PBS engineers launched closed captioning, enabling

all TV viewers to select captioning of a limited number of TV programs at the


                                           -1-
touch of a button. WGBH's development of innovative technologies and creative

production solutions preceded the launch of both open and closed captioning and

led the way to the pervasive captioning we have available today.



In 1990, a similar effort enabled the launch of WGBH's "Descriptive Video

Service," or DVS, the first widely available media access service tailored for the

needs of people who are blind or visually impaired. Exploiting the newly launched

stereo television audio system (known as MTS or Multichannel Television

Sound), our DVS provides viewers with carefully crafted descriptions of key

visual elements, timed for insertion during the pauses in dialog. Initially only

available on a handful of PBS programs, DVS is now provided on dozens of

public TV programs for children and adults alike, and WGBH describes programs

on commercial broadcast and cable networks as well. From Turner Classic

Movies to CBS' "CSI" and Fox's "The Simpsons," blind and visually impaired

viewers have told us over and over again how much they appreciate having

access to the electronic media their sighted friends and family take for granted.



In the late 1990s and into the early 21st century, WGBH worked with its

constituents in the blind community to provide the FCC with the technical,

financial and operational information it needed to institute a modest requirement

for the carriage and delivery of video description. Based on its reading of the

Telecommunications Act of 1996, the FCC's mandate went into effect in April

2002. Until November of that year, commercial broadcast and cable networks




                                         -2-
provided four or more hours of described programming per week and ensured

the proper delivery of that extra audio signal to their viewers, as required by the

FCC rules.



However, a challenge brought before the U.S. Court of Appeals for the D.C.

Circuit overturned the FCC's video description requirement, arguing that

Congress hadn't clearly stated its intention to require description the way they

had regarding closed captioning. Your bill, Mr. Chairman, would clarify Congress'

intent to make television accessible to all Americans, including those who are

blind or visually impaired. The bill would also assure that programs that have

been produced with description reach their intended audiences, clearing the

many barriers inadvertently created in the new digital broadcast, cable and

satellite pathways to the home. We strongly support all aspects of the

reinstatement of the FCC's video description mandate.



In 1993, with initial funding from the Corporation for Public Broadcasting, WGBH

launched the research and development arm of its media access activities, now

known as the Carl and Ruth Shapiro Family National Center for Accessible

Media at WGBH (or "NCAM" for short). NCAM's mission has been to reach out to

people with sensory disabilities all over the world to understand and ascertain

their media and communications needs and then to take action to help meet

those needs. From membership in numerous standards committees in all

technological fields to advising Federal agencies and corporate partners, to




                                        -3-
developing tools and processes, NCAM endeavors to investigate, create and

disseminate practical and usable techniques to lowering barriers for social

inclusion. Often with generous grants from Federal agencies such as the

National Science Foundation and the Departments of Education and Commerce,

NCAM has acquired deep expertise and developed accessibility solutions for

theatrical motion pictures, DVDs, in-flight entertainment systems, digital set-top

boxes, mobile devices such as PDAs and cell phones, and online, web-based

media, among other platforms. An ongoing project with NPR focusing on

accessible radio technologies1 has excited the interest of members of both the

deaf and blind communities.



Today, due to the wider availability of high-speed, broadband Internet service

and the recognition by content providers that consumers of media want more

viewing options and personal control of their media choices, more and more

people are watching their favorite TV shows on their computers (and mobile

devices). And just like in the early days of TV captioning, technologies and

standards have had to be developed, and innovative production processes

created, to enable the availability of captioning of web-based media. Much of the

software and platform development work has been done, is being deployed and

is described below. What remain to be addressed are common production and

distribution processes that will bring to deaf and hard-of-hearing citizens what

they've come to expect from the media they consume.



1
    http://www.nprlabs.org/research/nidrr.php

                                        -4-
These developments started as long ago as 1991 when Apple released its first

version of QuickTime with its support of user-selectable "text tracks" for

computer-based video. Subsequent similar developments by Microsoft (the

Synchronized Accessible Media Interchange for Windows Media Player2) and

RealNetworks (which bases its RealText format on the World Wide Web

Consortium's (W3C) Synchronized Multimedia Integration Language3) and

Adobe4 have also made the provision of textual representations of a web-based

video's audio track a technically achievable task. Many web-based video

providers have expressed the desire for a single, universal text file format, and

one initial effort toward this goal has been the W3C's "Distribution Format

Exchange Profile (DFXP)5 which was developed by the W3C's "Timed Text

Working Group," established in 2003. Now under consideration to become an

industry-wide specification, DFXP would allow for consistency across various

authoring systems and platforms and would provide a common data format for

content providers to use in providing captions, much the way line 21 (CEA-608)

has been established as the format for analog TV transmissions and DTVCC

(CEA-708) are now used for digital TV.




2
  http://msdn2.microsoft.com/en-us/library/ms971327.aspx
3
  http://service.real.com/help/library/guides/production8/htmfiles/smil.htm.
4
  http://www.adobe.com/accessibility/
5
  http://www.w3.org/TR/2006/CR-ttaf1-dfxp-20061116/.

                                        -5-
Implementations of these various online captioning technologies can now be

seen on web sites for TV programs created by WGBH for PBS, such as Nova6,

Peep and the Big, Wide World7, and others. In addition, the video hosting web

site Hulu.com, recently launched by Fox and NBC, includes captioning on a

number of the series it provides for free. And late last year, Apple announced

support for closed captions in its iTunes software and store, QuickTime software

and iPod and iPhone devices. Apple's new technical solution (known as ".scc")

derives its caption data directly from broadcast TV caption files.



There are now a number of tools that content providers and distributors can use

to convert their traditional television captions into captions for web-based video,

or to create and display original captions for online media. Examples include

"CaptionKeeper8," "MAGpie," and "CC for Flash9," from NCAM, Captionate10

from the Manitu Group, a variety of products from CPC11, and the professional-

grade, most commonly used software in the U.S. captioning industry, Softel

Swift12.


Even with these tools and file formats available, many hurdles remain to make

captioning of web-based media as pervasive as it is on television. In an effort to



6
    http://www.pbs.org/nova
7
    http://peepandthebigwideworld.com
8
  http://www.captionkeeper.org
9
  http://ncam.wgbh.org
10
   http://www.buraks.com/captionate/
11
   http://www.cpcweb.com/
12
   http://www.softel-usa.com

                                        -6-
overcome these final technology and production barriers, the leading providers of

Web-based video have come together to create the Internet Captioning Forum

(ICF),13 facilitated by WGBH, to develop solutions that will increase the amount of

online video accessible to people who are deaf or hard of hearing. AOL, Google,

Microsoft and Yahoo! are the pioneer members of the ICF who will initially

address the technical challenges presented by online video repurposed from

broadcast or other previously captioned sources, as well as video created

specifically for the Web. The collaboration is expected to yield a range of

solutions and tools, among them:

·     A database for online media distributors, populated by major captioning

      providers, of previously captioned programs. This tool will facilitate the

      location and reuse of existing caption files.



·     Technical and standards documents, case studies and best practices for

      accomplishing pervasive online video captioning.

·     Demonstrations of innovative practices to preserve captions while editing and

      digitizing captioned videos.



A recent meeting convened by the ICF in Burbank, California, included

representatives from the digital media divisions of all of the major broadcast

networks, leading cable networks, and other important players in the online

media world. This gathering yielded the following consensus agreements and

13
     http://www.internetCCforum.org



                                           -7-
action items identified as needing attention to advance the cause of online

captioning:

·   All of the attendees, whether from hosting sites or content providers, were

    enthusiastic about solving the remaining problems and moving forward to

    accomplish pervasive availability of captions on web-based video.

·   There was discussion about the benefits of a singular agreed-upon format for

    captioning on the web, with DFXP being a likely candidate. Interchange from

    other formats will be very useful and changes to the DFXP standard are

    needed, implementations need to be encouraged, and an organization needs

    to take on these tasks to accelerate progress.

·   Apple's captioning solution (.scc files utilizing 608 data) for bringing closed

    captions to their universe (iTunes, QuickTime, iPods, iPhones) may serve for

    other entities as well.

·   Software translators are needed to facilitate the conversion of caption text

    from a variety of formats to common ones for the web. These transformations

    should include broadcast caption/subtitle formats (608, 708, World System

    Teletext) that can be turned into DFXP, .scc, etc.

·   Editing tools and systems are needed to repurpose existing caption files for

    use on web-based media. The major issues are adjusting for commercial

    blacks and rippling of time code when alterations are made to programs as

    they move to the web.




                                         -8-
·   Research into best practices for web-based closed captioning is needed,

    including use of caption placement, font sizes, styles, user controls, and other

    options.



These challenges identified by the ICF and the engaged content providers point

the way for solutions to making captioning more widely available for web-based

media.



Thank you for your time and I welcome your questions.



                                  #      #      #



Larry Goldberg, Director
Media Access at WGBH

The Carl and Ruth Shapiro Family
National Center for Accessible Media (NCAM)

One Guest Street
Boston, MA 02135

617.300.3722 (voice/fax)
617.300.2489 (TTY)

Larry_Goldberg@WGBH.org
access.wgbh.org




                                        -9-