Information about http://www.poseidon-tech.com/us/pressReleases/pressRelease020802.pdf

Tags: accidents, atlanta ga, centers for disease control, cforce, detection technology, first computer, governor bush, governor jeb bush, immediate release press, indoor pools, jeb bush, lifeguard, lifeguards, poseidon system, public swimming pools, sarasota family ymca, sarasota florida, technology atlanta, third eye, tragedies,
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Language: english
Created: Tue Jul 30 13:41:38 2002
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                                                                              We build strong kids,
                                                                              strong families,
                                                                              strong communities.




For Immediate Release


  Press Contacts:

    Linda Bernard                                Cindy Force
    Sarasota Family YMCA                         Poseidon Technologies
    (941) 951-2916 Ext. 1014                     (770) 988-2929
    lbernard@sarasota-ymca.org                   cforce@poseidon-tech.com


                   SARASOTA YMCA INSTALLS POSEIDON SYSTEM
                        TO HELP LIFEGUARDS SAVE LIVES

   Governor Bush Declares "Sarasota Family YMCA Safe Swimming Day" As Sarasota Facility
      Becomes First Y in Nation, First in Florida, to Adopt Drowning Detection Technology


Atlanta, GA. -- August 2, 2002Poseidon Technologies, Inc., developers of the world's first
computer aided drowning detection system, today announced the installation of the Poseidon
system at the Sarasota Family YMCA in Sarasota, Florida. Poseidon serves as a lifeguard's
"third eye" to help prevent drowning tragedies in public swimming pools. The Sarasota YMCA
has installed Poseidon in its Selby indoor pools to help protect more than 22,000 members that
use its facilities. These are the first installations of Poseidon in Florida and the first at a YMCA
in the United States.

In his proclamation today, Governor Jeb Bush declared that Friday, August 2, 2002, shall be
observed as "Sarasota YMCA Safe Swimming Day." The governor noted that the "Sarasota
Family YMCA strives to raise the standard in aquatic safety in Florida through the use of
technology such as the Poseidon system."

According to the Centers for Disease Control, six people drown in U.S. swimming pools each
day. Many of these accidents occur in pools that are monitored by certified lifeguards.
Tragically, for each person who drowns, four are permanently impaired from near-drownings.
Lifeguards, charged with safeguarding the lives of swimmers, have an exceptionally challenging
job. Chaotic environmental factors such as crowds, frenzied activity, noise and surface glare all
complicate the nearly impossible task of monitoring all swimmers all the time. In the event of a
drowning, medical and water safety experts agree that lifeguards must reach a victim within 30
seconds. However, studies show that lifeguards are seldom able to meet this requirement.
"We've been lucky. In 27 years, we've never had a drowning," said the Sarasota Family
YMCA's President and CEO Carl Weinrich. "But we decided we wanted an added level of
security in our pools to safeguard against danger. When we heard about the Poseidon system, we
knew we had to have it."

Weinrich said he views the Poseidon system as a significant source of help for his lifeguards. "I
know the nature of lifeguarding, and it's a tough job. This system isn't a replacement for them.
In fact, our guards are excited about using it. They feel it's a tool to help them be more effective
in the event of a potential drowning."

Poseidon is a sophisticated system of underwater and overhead cameras powered by the most
significant advance in computer vision technology in two decades. Poseidon can provide
constant and consistent surveillance of what is happening in the pool. The system helps
lifeguards monitor swimmers and recognizes abnormal activity, alerting lifeguards to swimmers
in trouble. A supervision workstation and pagers issue an alarm and identify the exact location of
the victim detected by the system in the pool. Poseidon has been in service in several European
and U.S. pools since 2000, and helped French lifeguards save the life of a teenager who
experienced a drowning event during a routine lap swim.

The Redwoods Group, a leading insurance company for YMCAs nationwide, praised the
Sarasota YMCA for raising the level of safety in its pools. "The Poseidon system simply helps
good guards be even better and more effective," said President and CEO Kevin Trapani. "Our
clients are already focused on safety issues, but the Sarasota YMCA shows them that they'll be
even better equipped with Poseidon."

"The Sarasota YMCA has long played a leading role in the well being of the Sarasota
community," said Joshua Brener, vice president of North American Aquatic Safety for Poseidon
Technologies. "We're pleased today to see that role extended to aquatics at a national level."


About Poseidon and Poseidon Technologies, Inc.
PoseidonTM is the world's first computer-aided drowning detection system-designed to work
alongside human lifeguards. Already installed in pools in Europe and North America, Poseidon
is a computer vision surveillance system that recognizes texture, volume and movement within a
pool. Comprised of an advanced camera network that surveys the pool and a specialized software
system that analyzes, in real-time, the trajectories of swimmers, the system can alert lifeguards in
the first seconds of a potential accident. Poseidon is marketed and sold in the United States by
Poseidon Technologies, Inc., a business unit of Vision IQ. For more information visit
www.poseidon-tech.com.



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